a stimulant to stir passive sluggish patients
Stelazine advertisement, 1959

NEW   STELAZINE*   EFFECTIVE
IN LONG-TERM "BACK-WARD" PATIENTS
WHO ARE WITHDRAWN AND APATHETIC

Smith, Kline & French Laboratories           leaders in psychopharmacology
*Trademark for trifluoperazine, S.K.F.

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